Waldo Tejada

Head of Marketing
C : 212.663.6215 O : 212.663.6215
F : 866.598.1059 E : [email protected]

Waldo Tejada is a photographer and artist graduated from the prestigious Cooper Union School of Art in New York, where he taught for five years; teaching as Director of the Computer Studio. He studied painting and theater at the National School of Fine Arts in the Dominican Republic, advertising and graphic design at UNAPEC and Parsons. He began his career in marketing and advertising, working for more than a decade as creative director for Leo Burnett and later A + E, a company founded by him in 2001 and for which he was General Manager. During his years in advertising, Waldo created numerous campaigns for local and international clients such as Phillips Morris, P & G, Miller Brewery, Tabacalera Fuente and Dominican National Brewery. He focused on corporate social responsibility (CSR) and brand development. As General Manager of A + E, he was affiliated with McCann Erickson Dominicana and AOR a division of Young & Rubicam.
Waldo worked very close with fashion designer Miguel Adrover as fashion show concept designer, production director, lighting design supervisor, music director, and show director.
Waldo is considered an avid community worker interested in emerging socially responsible business and cultural enterprises. He is interested in community development through cultural identity, local history, and its international promotion. Waldo has worked with USAID and the Dominican Ministry of Environment in the certification of destinations in the DR. He cooperated closely with the Dominican Ministry of Culture and National Dominican Heritage Office in the certification of tour guides. In 2010 he worked as Communications Director for The Dominican Commissioner of Culture in the United States and The Cooper Union Public Programs, Outreach Program, Summer Art Intensive as well as being a founder of the now famous Typographics Festival in New York.
Waldo Tejada has been able to balance his entrepreneurial spirit with his artistic talent by creating four companies in the last two decade, directing fashions shows and participated in numerous plays and exhibitions, developing socially responsible brands.
He has participated in: 
• Photographic Exhibitions  -In The Flesh (Houghton Gallery, Cooper Union 1992) -Domestic Accidents - solo show (Cooper Union 1995) -Emerge, Clemente Soto Velez Gallery, 1998. 
• Fashion Shows - Miguel Adrover: Manaus/Chiapas/NYC (September 12th, 1999)
-Miguel Adrover: “3th” (September 17th, 2000)
-Paulina Rio “Circuit Barcelona”(2000)
-Miguel Adrover: “MeetEast” (February 11th, 2001),
-Utopia (September 9th, 2001),
-Dugg (September 10 th , 2001),
-Miguel Adrover “Out of my Mind” (February 11 th 2012)
• Theatre  - Set Designer: The Bald Soprano (Latea Theatre 1989,), Dominican Poetry:  Cimarron (Latea Theatre 1990), El último instante (Latea Theatre 1991), Los Angeles se han fatigado (Latea Theatre 1991), Inhabitants of the end of the world (Latea Theatre 1992 ).  -Director: The story of Norberto (Latea Theatre 1998). 
• Symposiums  - Technoseduction, Cooper Union 1997  - Collectability & The Digital Print, 1998 Cooper Union 
• Conferences  - Typogrphics, Cooper Union 2015, 2016  - Social Media Week, NYC 2016